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Course categories

FAST TRAC Training 
 Preparing to Market/Tours Summary
 Establishing Your Role Summary
 Target Marketing Summary
 Pre-Call Goals Summary
 The Appointment Summary
 Solving Problems/Buy-In Summary
 SNF Closing Techniques Summary
 Assisted Living Sales TechniquesSummary
 AL/IL Closing Techniques Summary
 Marketing Momentum Summary
 Certificate of Achievement for FAST TRAC TRAINING
 
Marketing and Admissions Modules 
 10 Steps in Solving Census Problems
 10 Tips for Networking in LTC Summary
 12 Marketing Budget WastesSummary
 5 New Ideas to NetworkingSummary
 Becoming the Source of Senior Living InformationSummary
 Blogs-A New Marketing IngredientSummary
 Brainstorming Marketing IdeasSummary
 Building Senior Care AlliancesSummary
 Census or Revenue-What Are You Chasing? Summary
 Conducting a Successful Open HouseSummary
 Conducting PresentationsSummary
 Cross Selling Your ServicesSummary
 Effective Marketing BlitzesSummary
 Expert Interview Skills for Closing ProspectsSummary
 Expert Tour TrainingSummary
 Holding Successful Networking EventsSummary
 How to Avoid Ineffective CollateralSummary
 How to Capture Referrals Using Social MediaSummary
 How to Capture the High Paying Rehab AdmissionsSummary
 How to Combat a Bad ReputationSummary
 How to Conduct a Successful Lunch and LearnSummary
 How to Create a Winning NewsletterSummary
 How to Test Your Competitive Marketing StrategySummary
 How to Use Testimonials to Gain CredibilitySummary
 Increasing Your Value-Seven Steps to Gaining the EdgeSummary
 Managing Census in a Competitive MarketSummary
 Managing Your Administrators Census and Marketing ExpectationsSummary
 Marketing Events/What Works-What Doesn'tSummary
 Marketing Is Everything!Summary
 Marketing to Baby BoomersSummary
 Motivation and CultureSummary
 Mystery Shopping! It Works! Summary
 Needs Based Selling in Senior Care Summary
 Optimal Cold Calling TechniquesSummary
 Outrageous Holiday'sSummary
 Personality ProfilingSummary
 Physician Selling Summary
 Practical Marketing Tips for New Marketers
 Raise Your Tour Conversion RateSummary
 Referral Management 101Summary
 Referrals with In-House EventsSummary
 Resident LoyaltySummary
 S.M.A.R.T. MarketingSummary
 Staying Top of Mind in Senior CareSummary
 The Art of Writing a Sales LetterSummary
 The Four Seasons of a Press ReleaseSummary
 The Likeability FactorSummary
 The Successful Activity ProgramSummary
 The True Power of a Thank YouSummary
 Time ManagementSummary
 Understanding Insurance Based MarketingSummary
 Understanding Perceived Value of ServicesSummary
 What Does Attitude Have To Do With Success?Summary
 What is Your Website Message?Summary
 Word of Mouth Advertising-10 Easy StepsSummary
Administrator/Manager Modules 
 A Practical Approach to the Empty Bed SyndromeSummary
 A Tactical Plan for Reducing Staff TurnoverSummary
 Administrator-Boosting Team ProductivitySummary
 Administrators Guide to Facilitating Staff MeetingsSummary
 Building Senior Care Alliances with Other Managers Summary
 Creating Culture Change in Your FacilitySummary
 Creating the Ultimate Marketing ProgramSummary
 Creative AmenitiesSummary
 Hire for Attitude, Train for SuccessSummary
 Hiring a Dynamic MarketerSummary
 Key Areas of Effective CommunicationSummary
 Management Relationship Skills Summary
 Managing TeamsSummary
 Patient Centered Care Summary
 Preparing your Staff for Culture ChangeSummary
 Sharpening Coaching Skills in LTCSummary
 Sharpening Leadership Skills in LTCSummary
 Strategic Staff RetentionSummary
 Supporting Your Marketing TeamSummary
 The Administrators Role in Marketing-Supportive LeadershipSummary
 The Skinny on Advertising
 Using Your Entire Staff for MarketingSummary
 Your Marketing AccountabilitySummary