- Preparing to Market/Touring
- Establishing Your Role in Your Market
- Target Marketing in LTC
- Pre-Call Goals
- The Appointment
- Solving Problems/Handling Objections
- Skilled Nursing Closing Techniques
- Assisted Living & Independent Living Closing Techniques
New Marketer Modules for 2010
- Building Senior Care Alliances
- Optimal Cold Calling Techniques
- Cross Selling Your Services
- Your Website - What is your message?
- How to Capture Referrals Using Social Media
- Blogs - A New Marketing Ingredient
- Effective Marketing Blitzes
- Experimental Marketing-Touch Points
- Referral Management 101
- How to Use Testimonials to Gain Credibility
- Staying Top of Mind
- The Art of Writing Sales Letters
New Administrator/Manager Modules for 2010
- Building Senior Care Alliances with other Managers
- Your Marketing Accountability
- Creative Amenities
- Using Your Entire Staff for Marketing
- The Skinny on Advertising
- Blending Networking into Your Life
|
|
- 10 Tips for Networking in LTC
- 12 Marketing Budget Wastes
- 5 New Ideas to Networking
- Assisted Living Sales Techniques
- Becoming the Source of Senior Living Information
- Brainstorming Ideas
- Census or Revenue-What Are You Chasing?
- Conducting a Successful Open House
- Conducting Presentations
- Expert Tour Training
- How to Avoid Ineffective Collaterals
- How to Capture the High Paying Rehab Admissions
- How to Conduct a Successful Lunch and Learn
- How to Create a Winning Newsletter
- How to Test Your Competitive Marketing Strategy
- Increasing Your Value-Seven Steps to Gaining the Edge
- Managing Census in a Competitive Market
- Managing Your Administrators Census and Marketing Expectations
- Marketing Events/What Works-What Doesn't
- Marketing Is Everything!
- Marketing to Baby Boomers
- Motivation and Culture
- Mystery Shopping! It Works!
- Outrageous Holiday's
- Personality Profiling
- Physician Selling
- Raise Your Tour Conversion Ratio
- Referrals with In-House Events
- S.M.A.R.T. Marketing
- The Four Seasons of a Press Release
- The Successful Activity Program
- The True Power of a Thank You
- Time Management-Making the Most of your Marketing Time
- Understanding Insurance Based Marketing
- What Does Attitude Have To Do With Success?
|
|
- A Practical Approach to the Empty Bed Syndrome
- A Tactical Plan to Reduce Employee Turnover
- Administrator-Boosting Team Productivity
- Administrators Guide to Facilitating Staff Meetings
- Coaching in LTC
- Creating the Ultimate Marketing Program
- Culture Change for Your Facility or Community
- Hire for Attitude, Train for Success
- Hiring a Dynamic Marketer
- Key Areas of Effective Communication
- Management Relationship Skills
- Managing Teams
- Patient Centered Care
- Preparing your Staff for Culture Change
- Sharpening Leadership Skills
- Strategic Staff Retention
- Supporting Your Marketing Team
- The Administrators Role in Marketing-Supportive Leadership
Ask us about our four week
"CENSUS LTCAC FAST TRAC"
marketing program with one-on-one training.
Provided at an additional cost. |
